BBA

PROGRAMME OBJECTIVES

BBA is a Graduation Program in the domain of business management, designed to give an in-depth knowledge about the core functions of a business like Marketing, Finance, Operations, HR in relation to the Economic, Legal and Socio-political framework.

The Program is structured in a fashion so as to inculcate in the students soft skills like communication, negotiation and decision making while strengthening their innate talents of entrepreneurship and leadership. On the successful completion of the BBA, graduates will be able to:

• Develop leadership skills, creativity and entrepreneurship.
• Handle future challenges of business.
• Exhibit technical proficiency in domestic as well as global business through the study of major disciplines within the fields of business and management.
• Analyze and develop solutions for business problems and issues by using logical reasoning patterns for evaluating information, materials and data.
• Conceptualize a complex business issue and articulate into a written statement and oral presentation.
• Exhibit competence in the use of technology and information systems in modern organizational operations.
• Demonstrate entrepreneurial skills for creating and managing innovation, new business development and high-growth potential entity.
• Choose careers in the public, private and government sectors.
• Further study in advanced level programs in management studies.

Career